Style Crunch

Eva Mendes ready for her underwear close-up

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March 17th, 2008 by Sherry

Tagged as: Calvin Klein, Eva Mendes


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Eva Mendes is ready to be the new face (or butt) for Calvin Klein underwear. CK’s COO said that her recent time in rehab had no effect on the company and that they were definitely still excited to be working with her. He also said:

“She really embodies the essence of the Calvin Klein brand and we look forward to seeing that carried through in the creative. We are trying to get across that these new products are for fuller busted, shaplier kinds of women and when we looked at the talent, Eva was right.”

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