It seems that the work Gwyneth Paltrow did with Tod’s pissed off PETA in a major way. In parts of the ad campaign, Gwyneth is seen wearing fox fur and fur-lined boots. In response, PETA blasted her with this:

“Gwyneth Paltrow should be ashamed. I can only assume that Paltrow either is ignorant of the facts or lacks human decency and compassion. We’ve written to her many times, and sent her videos showing how animals suffer for fur, but have never received a response. Apparently her beauty really is only skin deep. Gwyneth Paltrow won’t be the apple of her daughter’s eye if she continues to flaunt fur. It’s a terrible example to set for a young child.”

Yikes!