Style Crunch

Julianna Margulies L’Oreal RevitaLift Spokesmodel

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September 27th, 2010 by Castina

Tagged as: Cosmetics,Julianna Margulies,L'Oreal

Julianna Margulies has inked a deal to appear as the new face of cosmetics giant L’Oreal Paris.

The actress will join fellow celebs Eva Longoria Parker, Penelope Cruz and Beyonce as the brand’s latest spokesmodel.

Julianna will make her L’Oreal debut in an ad campaign set to debut next year. The Good Wife star, 44, will be the new face of the brand’s RevitaLift anti-aging serum. The ads will focus on Julianna’s flawless skin, which she said hasn’t been cosmetically enhanced or subjected to needles or fillers, like Botox.

“I always have considered my skin [my best beauty asset] because I got lucky: I have small pores. I am also very pale so I have stayed out of the sun most of my life.”

Julianna couldn’t be more pleased with the arrangement. After all, she’s a longtime lover of L’Oreal products. Kérastase and EverStrong hair care are among her favorites — as are Revitalift Complete SPF 30 Day Lotion and Preference hair color, which the Emmy-nominated star tells Women’s Wear Daily she’s been using since 1996.

And naturally she can’t wait to utter L’Oreal’s famous catchphrase: “I remember the first time I heard ‘because you’re worth it.’ I was young, and I said to myself, ‘When I have money, I will buy beautiful products and feel I’m worth it.’”





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