L’Oreal denies lightening Beyonce’s skin color
There’s been a bit of a controversy surrounding Beyonce’s appearance in some of her L’Oreal ads. In one where she’s promoting L’Oreal Feria hair color, her skin tone appears much lighter than usual. It caused quite the outrage among many people, but L’Oreal is now officially denying these claims: “We highly value our relationship with Ms. Knowles. It is categorically untrue that L’Oreal Paris altered Ms. Knowles’ features or skin tone in the campaign for Feria hair color.” I think it’s obvious that she appears lighter, you only need eyes to see that, but I think it could possibly just be the light in the shoot. What do you think? Do you think L’Oreal lightened Beyonce’s skin color?
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On August 12th 2008, beautymakeupdivas.com wrote:
the skin color looks lighter in the ad.
On April 4th 2009, amberlynn wrote:
I dont think Loreal should be the target of the controversy for lightening Beyonce’s skin. If her skin was lightened people should be upset with Beyonce not Loreal. They are a company and companies are expected (sad but true) to do anything to make sales…Beyonce however should be proud of her skin color and not let anyone change it. So if it was changed maybe the questions should be how and why would Beyonce allow anyone to lighten her skin color not how could Loreal do something like that!?!
On May 6th 2009, ADM. Obvious wrote:
Er, Beyonce was not in the editing room when the the ad air brushed, so not her fault.
That said, ALL commercial photography, video or print, is edited/air brushed and in numerous ways, so why is the focus only on her skin colour? Does Beyonce’s complexion have some special significance?