Twilight is such a huge phenomenon that now you can even have a chance to wear vamp-inspired makeup when the new Twilight Beauty cosmetics brand launches in the Fall (well-timed since the second movie, New Moon starts playing November 20th, good marketing plan!).

The Twilight Beauty brand will include a whopping 70 different makeup products from primers to eye shadows to mascaras, and much more. The creators really did their Twilight homework too because they even created two separate lines for the new brand. You’ll be able to get Luna Twilight which is meant to embody the good in the female Cullen vampires (well, except maybe Rosalie…).

Meanwhile, if you feel like showing off your darker, vampier side, you can also get the Volturi Twilight line, which will be priced a little lower. I’m, uh, still trying to figure out exactly why a bright pink lipgloss, like the one above, would be associated with the Volturi… I’m not sure I can picture Jane in bubblegum pink.

Twilight Beauty will be available come September 15th at Dillards and Nordstrom, or online at TwilightBeauty.com.

I’m trying to decide whether this whole Twilight Beauty concept is cool, creepy, utterly ridiculous, or a mix of all three. Regardless, it’s definitely smart marketing because you can almost guarantee that squealing vamp-fangirls will be buying as much of this stuff as they can afford!

Image: TwilightBeauty